We turn complex problems into
life-changing solutions
We transform complex challenges into innovative solutions that drive meaningful change. Our human-centered approach bridges strategy with execution, delivering results that matter.
Powerhouse of Ideas
Reshaping India's design landscape since 1989
35+
Robust Years
Market Wins
2877+
Satisfied Clients
240+
Leadership
FUTURE
Strategic Vision shapes the
COLLABORATION
Strong Partnerships ensure
iNNOVATION
Bold Thinking drives
Deliberate Actions create
IMPACTFUL
Multifaceted, Interdisciplinary Expertise
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We architect brand ecosystems that transform market dynamics and cultural conversations. Through strategic design thinking and sensory craft, our solutions dominate both: the physical and digital realms. Our work doesn't just solve business challenges – it shapes how millions of people interact with brands across emerging markets.
Brand Identity
Brand Strategy
Brand Naming
Packaging Design
Packaging Structure
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At the intersection of human insight and engineering excellence, we create products that become category benchmarks. Our industrial design heritage, coupled with future-forward thinking, allows us to shape objects that transcend pure functionality. Each product carries the weight of deep research, cultural understanding, and transformative innovation.
Product Design
Furniture Systems and Building Products
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We orchestrate environments that fundamentally alter how people interact with spaces and brands. Transcending mere aesthetics, our philosophy creates immersive narratives that engage at every touchpoint. From retail flagships to museums, we transform locations into destinations that leave lasting impressions on millions of visitors.
Service Design
Retail Design
Branded Spaces and Experience Centres
Wayfinding and Signage Systems
Museum Design
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We craft digital ecosystems where complexity yields to intuitive interaction. Our approach merges deep user understanding with technological possibilities. Every interface we design serves as a bridge between human needs and digital capabilities, driving engagement and user retention.
UX Strategy
Web and Mobile Apps
Enterprise UX
Brand Websites
Interactive Experiences
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We decode tomorrow's opportunities through rigorous research and strategic foresight. Our methodology combines anthropological insight with market intelligence to identify breakthrough possibilities. Our understanding of human behaviour and emerging tech, helps identify opportunities others haven't yet imagined.
User Research
Growth Workshops
New Product Development (NPO)
Trendspotting
Foresight-ing
Our Award Highlights
Leading the Industry with Design Awards
Elephant Culture
Where passion and purpose unite to create extraordinary experiences.
Perspective
Unique insights that challenge conventional thinking and inspire growth.
Platinum Lab
Our innovation incubator where breakthrough ideas become reality.
annual returns
Our commitment to compliance and corporate responsibility, year by year.