Retail experience design for motorcycle brand
Elephant Design created touch-interactive retail kiosk experience, delivering engaging brand storytelling.
Uniting Musicians
Revolutionizing remote collaboration.
Interactive legacy wall integration
360° motorcycle viewing experience
Customer data collection system
Created immersive touchscreen kiosk showcasing Jawa's history and motorcycles, enabling customers to explore the brand during wait times while gathering valuable customer data.
The Legacy of Prague
Jawa, a legendary motorcycle brand established in Prague during the 1920s, has been revitalized with a contemporary approach. The brand carries a rich heritage of motorcycle craftsmanship spanning nearly a century. This legacy needed to be effectively showcased in their retail environment while balancing the introduction of new models to create an authentic connection with motorcycle enthusiasts.
Heritage Meets Innovation
The brand aimed to create a contemporary-classic retail experience that honoured Jawa's legacy while embracing modern technology. By implementing an interactive kiosk system in each store, they successfully bridged nostalgia with utility, improving customer wait time efficacy. The touch-interactive experience allowed visitors to explore Jawa's history, legendary models, and current offerings, ultimately fostering deeper connections between potential customers and the Jawa brand identity.