A dynamic space fostering innovation and free thought.
Driving an inspiring, adaptable, and innovative workspace culture via immersive spatial design
Definitive Revamp
via innovations in material and design
Visual Identity
Spatial Design
Interactive Elements
Limitless Thinking, Infinite Possibilities
LG’s Innovation Space (Ananta) was born from the idea of fostering boundless thought. Designed as an immersive environment, it encourages employees to break free from conventional thought patterns and embrace limitless possibilities. Modular seating, meditative zones, and dynamic lighting create an ever-evolving space that nurtures innovation, collaboration, and creative problem-solving.
Shaping Tomorrow’s Ideas
Ananta aspires to be more than a space—it’s a catalyst for groundbreaking ideas. By blending technology, design, and human experience, it fuels curiosity and imagination. LG’s vision of an innovation-driven culture comes to life here, empowering individuals to think beyond limits and shape brighter future.Fostering LG Electronics Culture of Innovation
LG Electronics sought to cultivate a problem-solving mindset among its employees. To support this, we created Ananta—a space designed to inspire free thinking while staying true to the company’s core values.
Fluid Spaces for Fluid Thoughts
LG Electronics envisioned a space to inspire problem-solving and free thought. Ananta, meaning endless, was designed with infinity-inspired visuals to foster limitless creativity and collaboration.
Modular seating, mood lighting, and reflective zones transformed the space into a dynamic, meditative environment. It rejuvenated employees, enhancing their innovation process effortlessly.
Limitless Design, Infinite Possibilities
Ananta blends adaptable design with immersive elements, creating an inspiring innovation hub. Infinity symbols, dynamic lighting, and reflective zones encourage free thinking, fostering a culture of boundless creativity and collaboration.
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