What kind of future are we designing for? How do we make it better?
What is the changing context of Industrial Design in India?
As World Design Organization celebrates #WorldIndustrialDesignDay asking us to imagine the #FutureWeWant, Ashish Deshpande shares his thoughts in our latest blog
Link here: https://elephant-social.medium.com/context-of-industrial-design-in-india-present-future-61d2314c0f7d
Ashish Deshpande is at The 10th Power of Asian Design conference in Taichung Taiwan. He will be delivering a talk titled"Design Opportunities & Challenges: An Indian Perspective" along with speakers from USA, Japan, Singapore & Hong Kong.
Contemporary form meets the use of innovative materials in our latest collaboration with BASF and Vega to create Dune: the new frontier of road safety. Backed by in-depth research involving the concerns of and conversations with Indian and South Asian riders, this helmet is visualized to be light, strong, well-ventilated and easy to build - while embodying futurism due to its sleek form.
